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LinkedIn is Taking Social Media to the Next Level!

With the addition of live video, LinkedIn has grown to be one of the most widely used business focused social media sites. The LinkedIn Live function on LinkedIn allows you to stream live video to your audience, which can expand your network and promote business growth.

In this event, you'll learn how to set up your LinkedIn Live channel and get advice on how to handle your first broadcast successfully.

Join Portfolio Coordinator and pitch coach Julie Bratton for this essential presentation on how to perfect your investor pitch deck. From clarifying the purpose and goals of the investor pitch, to what to include in the pitch deck to capture buy-in, Julie’s expert tips have helped hundreds of startups design and deliver a compelling case for funding.

Win up to $25,000 Cash!

Ben Franklin Technology Partners, an award winning tech-based economic development program, is looking for innovators with BIG IDEAS who are developing new products or processes in the agriculture (AG) and food/beverage industries. Examples might include a new take on drone or smart farming, soil and crop health, pest management, AG machinery and automation, robotic solutions, sensor applications, dairy management, innovative food and beverage products, packaging, processing and supply chain solutions, and more!

Apply by 5 p.m. on August 29, 2022

The labor shortage is not temporary. There has been a seismic shift in the labor market that is impeding business growth and expansion. Businesses should be aware that this is the labor market reality we will be dealing with for a very long time.

We are privileged to have Co-founder and Managing Partner Catherine Mott and Managing Partner Sreekar Gadde of Blue Tree Venture Fund as guests of Ben Franklin’s next Capital Call. Based in Pittsburgh, BlueTree Venture Fund is a regionally focused venture capital firm that targets early institutional investments that match the region’s technology platform and leverage the expertise within the Fund. 

Part 2 of a two-part strategic marketing series

In this second session of our two-part Planning for Growth strategic marketing series, communications and media expert Erika Berlin reveals how to create a data-driven communications plan to drive awareness and engagement with customers. Following up from the first session, Erika discusses how to develop an effective communications strategy from the strategic marketing plan.

Part 1 of a two-part strategic marketing series

In the first of our two-part Planning for Growth strategic marketing series, brand management and innovation expert Annie Hughes reveals how to drive business growth through developing a strategic marketing plan. This hands-on program includes exercise to define your positioning, articulate your value proposition, segment your customers, and design tactics to drive sales and marketing success metrics.

We are privileged to have Martin Fedorko, Managing Partner, and Alexa Born, Managing Director of White Rose Ventures as guests of Ben Franklin’s next Capital Call. Based in York, White Rose Ventures invests in South Central Pennsylvania’s brightest and most ambitious entrepreneurs. White Rose Ventures catalyzes growth and sustainability of the next generation of successful companies in South Central Pennsylvania through meaningful investment, successful business practices and deliberate community collaboration.

Researchers and technology entrepreneurs with an enthusiasm for high-science can take advantage of the Innovation Partnership Program (iPart) to improve their capacity to take their product from concept to pilot and, eventually, to market and seek federal funding. Our Get the 360 ° panel features Kelly Wylam, the director of the Innovation Partnership program who will talk about the how to take advantage of the program to achieve the best outcomes.

Karen Rzepecki, is the founder of Mason Jars Company, maker of reCAP, a self-funded product manufacturer. She is also the founder of two-sided specialty marketplace, MasonJars.com and of MakerPlace, a marketplace SAAS platform for communities to brand and grow their region. Find out how this successful entrepreneur has managed to figure it all out from product development and her trajectory to her most recent venture.