Selling Success in the School Market

The next purchasing cycle in the education market is about to begin. Are you prepared to succeed? Bob Stimolo, president and founder of School Market Research Institute has some recent information to help you grow sales.

Bob will present results from SMRI’s survey of school marketers in a webinar tailored to Ben Franklin Technology Partners this October 4. In addition, he’ll share a surprising comparison of how school marketers and school secretaries rank the effectiveness of various promotion and marketing media.

A long time provider of services exclusively to companies that sell into PreK-12 education, Bob will include a rundown of the basic practices needed to assure continued success in this challenging market.

PLEASE NOTE: For webinars, after you register within a few days you will receive an email from Cathy von Birgelen via the Zoom platform with a unique link to participate in the webinar. You will also receive reminders via a Zoom.

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Meet the presenter

Bob Stimolo is president and founder of School Market Research Institute, Inc. He is a veteran in the education market with almost 40 years of experience and has helped plan and execute hundreds of sales and marketing campaigns into the preK-12 market.

He is the official marketing consultant for the Education Market Association and a regular contributor to their publications. Bob holds a B.A. from the University of Connecticut and an M.B.A. from the University of Hartford.

SMRI is a full service direct marketing agency that works exclusively for educational marketers.

Selling Success in the School Market